Anais
Resumo do trabalho
Gestão da Inovação · Dimensões da Criatividade, do Comportamento e Cultura Organizacional para Inovação
Título
“PLEASE, NEXT TIME YOU DEAL WITH INNOVATION, DO NOT CLOSE YOUR EYES TO NATIONAL CULTURE”: Theoretical-empirical gaps in the international literature
Palavras-chave
Innovation
National culture
Bibliometric study
Agradecimento:
The authors would like to thank the Minas Gerais State Research Support Foundation (FAPEMIG) for the financial support for the development of this study.
Autores
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ANDRÉ LUIZ MENDES ATHAYDEUNIVERSIDADE FEDERAL DE MINAS GERAIS (UFMG)
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Sally Vivicananda Alves SalgadoUNIVERSIDADE FEDERAL DE MINAS GERAIS (UFMG)
Resumo
Introdução
Innovation is relevant for developing national economies, allowing them to quickly adapt to global changes, conquer new markets, and keep up with technological advances. The literature highlights the importance of innovation for economic and social development, being widely explored in individual, organizational, and macroeconomic contexts. However, analyses that discuss the possible influence of national culture on innovation do not occur at the same frequency (Athayde & Coutinho, 2023).
Problema de Pesquisa e Objetivo
Our question and provocation in this paper was: since innovation is such an important topic, and considering that strong theoretical and empirical evidence in the literature has demonstrated that national culture influences values, attitudes, and behaviors, has national culture been satisfactorily investigated in conjunction with innovation? The objective was to analyze, quantitatively, international scientific production that intersects the themes of national culture and innovation.
Fundamentação Teórica
Understanding cultural dimensions is relevant, especially in the globalized world where cross-cultural interactions are frequent in multinational companies and international markets. Misunderstandings concerning cultural disparities can hinder collaboration, disrupt communication, and impact organizational effectiveness. On the other hand, promoting cultural intelligence and exploring the unique characteristics provided by these dimensions can increase collaboration, trust, and innovation (Amidžić et al., 2022; Setiawan, 2020).
Discussão
Researchers worldwide have opted, for the most part, for quantitative studies in the private sector supported by secondary data, adopting descriptive statistics and regressions as primary data analysis techniques. Therefore, the following research agenda on the intersections between national culture and innovation is suggested: to develop studies in the first and third economic sectors, promoting qualitative and multi-method research and investigations with little explored thematic focuses, such as the influence of national culture on innovation at the individual and organizational levels.
Conclusão
The results of this study demonstrated that the field of research regarding the intersections between national culture and innovation can still be considered developing in the world, which translates into a relevant gap in the literature, given the strategic relevance of national culture for innovation at individual, organizational, and national levels. There still much room for further exploration. We hope that the presented data have been persuasive in supporting this conclusion.
Contribuição / Impacto
This research contributes to the culture and innovation fields, pointing out paths for developing the theme through future studies. Another contribution of the research concerns identifying the need to institutionalize the topic in the world. We hope this article has contributed so that other discussions and research can be derived from its findings. After all, the fact that the topic is little studied in the world brings, in itself, great research opportunities that can provide a scientific basis for innovation management, making it more effective and culturally adapted.
Referências Bibliográficas
Amidžić, R., Leković, B., Fazekaš, T., & Matić, M. (2022). The relationship between national culture and innovative entrepreneurial orientation: an analysis for the Southeast European countries. Facta Universitatis Series: Economics and Organization, 19(1), 1-12.
Athayde, A. L. M. & Coutinho, H. I. S. (2023). Innovation Individual Characteristics: A Cross-Cultural Comparison Between Brazilians and Americans. Revista de Administração, Sociedade e Inovação - RASI, 9(1), 11-24.
Setiawan, A. D. (2020). The influence of national culture on responsive innovation. Technology in Society, 62, 01-12.
Athayde, A. L. M. & Coutinho, H. I. S. (2023). Innovation Individual Characteristics: A Cross-Cultural Comparison Between Brazilians and Americans. Revista de Administração, Sociedade e Inovação - RASI, 9(1), 11-24.
Setiawan, A. D. (2020). The influence of national culture on responsive innovation. Technology in Society, 62, 01-12.